Beyond The Burn: The Next Degree

Beyond the Burn: The Next Degree is the fifth edition of Kalsec’s ongoing consumer research into hot and spicy preferences. This year, we asked 9,000 consumers across 17 countries what they want now, what has held steady, and where things are headed next.

For R&D and product developers, this is more than a snapshot of the market. It is fuel for your next ideation session. See where preferences are shifting, which assumptions deserve another look, and where the numbers could inspire your next concept.

Kalsec has been studying this space for over a decade, building each round of research on the last. The Next Degree is our biggest view yet, giving you fresh intelligence to help inform what you formulate, develop and bring to market.

Know what’s next. Make what’s next.

Complete the form for immediate access to all 28 pages of findings, data and inspiration from Beyond the Burn: The Next Degree.